Press Releases

From September 18 to 20, 2026, the Seefeld region will once again be a meeting point for hiking enthusiasts from around the world. The international 3-day Unicorn March invites you from Friday to Sunday to discover the Tyrolean mountain world together. Without time pressure and without competition. The focus is on hiking together, nature, and the camaraderie of international participants, military groups, and locals.

When the Nostalgia Express arrives in Seefeld on September 12th, the clocks will be turned back. Back to a time when traditional craftsmanship could be found everywhere and what we now call historical was just a normal part of everyday life.

Late summer flair, clear Tyrolean mountain air, and songs that sound even more beautiful together: From August 27 to 29, 2026, the Leutaschtal will once again be a meeting point for all those who enjoy hiking, singing, and experiencing nature together.

No one wishes for a major construction site in the town center during the high season – neither guests, locals, nor tourism businesses. Nevertheless, this is the reality in Seefeld during summer 2026. The renovation of the parish church and the reconstruction of the Hotel Klosterbräu demand endurance, patience, and understanding. However, the solidarity within the plateau community is strong, and everyone agrees: The most important thing is to preserve the cultural heritage of the place, to reopen the Klosterbräu as soon as possible, and to ensure that the pedestrian zone in Seefeld remains the jewel of the region.

How quickly they grow up! Born as a summer counterpart to the Ganghoferlauf, this trail event in the beautiful Leutaschtal celebrates its 18th year this year.

It wasn't long ago that the musical instrument lay under the Christmas tree... and now they are already playing on the biggest stages in the world! What began in 2008 with a vision celebrates its coming of age from August 1 to 16, 2026, in Seefeld. For two weeks, classical music will call Seefeld home and invites everyone to celebrate 8 times!

It is a day full of tradition, customs, and community. A day when the whole village comes together to welcome visitors from near and far. The holiday in honor of the Leutasch patron saint is one of the most traditional events on the plateau and is once again a highlight in the festival calendar.

For the 20th anniversary of Radio Tirol Summer Retreat, Seefeld has come up with something special. For the first time, Arena 365 will become a large playground for young and old explorers. What does it feel like to stand on top of a ski jump? How hard is biathlon really? And how many bouncy castles can you try in one day? All these questions will be answered on July 27 from 10:00 AM to 2:00 PM in front of the Seekirchl.

Anyone who spends at least a three-day holiday this summer in the Seefeld or Wildschönau region and travels there by public transport has the chance to win three days of winter holiday in a partner region with a bit of luck. The nationwide campaign includes six destinations in Tyrol, Salzburg, and Styria that have been awarded the Austrian Environmental Sign.

Two days full of wine enjoyment, four bands in all flavors, and countless fine wines come together to create the Tyrolean Winemaker Festival in Seefeld. On July 10 and 11, Styrian flavor notes will also be mixed into the ensemble of finest Tyrolean wines this time.

When the scent of fresh baked goods fills the streets of Seefeld, it can only mean one thing: Summer is making its delightful appearance once again. On July 4th and 5th, from 11:00 AM to 6:00 PM, everything revolves around strudel. Austria's favorite pastry will transform over two days, surprising with a variety of fillings. Always present are the finest dough, unique flavors, and lively music.

The Good Vibes Yoga Festival is celebrating its anniversary and you are invited!

Last week, Seefeld's mayor Andrea Neuner, deputy mayor Alexander Schmid, TVB managing director Elias Walser, and Simone Fuchs, authorized representative of the WM-Sportanlagen Seefeld-Tirol GmbH, announced with relief that all outstanding issues from the 52nd Nordic Ski World Championships held in 2019 have been resolved. More than seven years after the conclusion of the major event, the looming threat of repayment of funding has been lifted with the agreement, counter-signed by the Austrian Financial Procuratorate, between the municipality of Seefeld, the WM-Sportanlagen Seefeld-Tirol GmbH, the Seefeld Tourism Association, and the Republic of Austria.

When summer arrives in Seefeld, the Seefeld Tuesday Market returns to the weekly local happenings. From June 2 to September 22, 2026, the pedestrian zone will transform every Tuesday from 10:00 AM to 4:00 PM into a meeting point for regional products, culinary specialties, and handcrafted treasures from the area.

In 2026, the Leutasch Valley invites you on a very special journey for the 20th time. Nature experiences, culinary discoveries, and relaxing hikes in a spectacular atmosphere are on the agenda. This week represents spring in its most original form.

Join us for the Clean Up Plateau Challenge in the Seefeld region

The brass music world will gather again in the Seefeld region starting April 18.

With the Wintertrail Seefeld – powered by Löffler, the TVB Seefeld, together with experienced partners, brings a new facet of endurance sports to the high plateau. On March 20th and 21st, 2026, passionate trail runners will gather to push their limits on groomed trails in any weather – or simply enjoy the mountain world through running.

Exciting competitions during the return to the original track

Dream conditions in classic competitions and for the minis

From February 28 to March 1, the heart of the cross-country skiing world beats again on the plateau

With the successful completion of the LEADER* project "Breaking Down Barriers, Seizing Opportunities," Innsbruck Tourism and the Seefeld Tourism Association have sent a strong, joint signal for greater inclusion in tourism. The goal of this cross-regional project was to eliminate barriers, raise awareness, and promote more inclusive hospitality in tourism businesses and destinations. The project was supported by the regional management of Innsbruck Land as well as the expertise from ÖZIV (Austria-wide forward-looking representation for people with disabilities).

Oftebro defeats Rettenegger in an emotional finish, Hagen dominates in dream conditions in Seefeld.

Team Austria and the organizers in Seefeld could hardly have imagined a better start to the Triple. Fresh snow, bright sunshine, and a double victory for the ÖSV. For the ladies, there was especially reason to celebrate for a young American.

In exactly one year, Tyrol will become the international stage for elite deaf athletes: The 21st Winter Deaflympics will bring athletes from over 30 nations to Innsbruck and Seefeld from January 15 to 24, 2027. Around 1,400 participants will compete for medals in seven sports – accompanied by an international audience and a strong message for inclusion.

A week before the start of the Olympic Winter Games 2026 in neighboring Italy, the entire world of combined athletes turns its attention to Seefeld. From January 30 to February 1, the prestigious Triple Trophy is at stake. Those who triumph in Seefeld will also have a good chance of winning medals at the Olympics.

The Resounding Advent in Seefeld: This is Christmas spirit in its purest form. Finest melodies from Semino Rossi & co., romantic evenings at the Christmas market, and so much more. From November 9 to 11, Seefeld invites you to three unforgettable evenings.

The long wait is over! The cross-country skiing season officially kicks off next week in the Seefeld region. On November 14, the snow farming trail in Leutasch will be opened, and soon after, cross-country fans will enjoy a new high altitude trail.

The Seefeld region – Tyrol's high plateau enters winter with a clear message: The cross-country ski season will not be left to chance. Thanks to targeted investments in modern snowmaking technologies and a new high-altitude track in Wildmoos, the offerings for recreational skiers as well as for those with competitive ambitions will be further optimized.

Seefeld showed courage to take risks and set new standards with the opening of the Sports and Congress Center on December 9, 1975.

Open fire, clanging iron, spinning wheels turning, and the scent of freshly baked bread: For two days, Seefeld was the largest workshop in Tyrol. On September 13 and 14, 2025, the 26th Handwerkfest attracted over 20,000 visitors to the pedestrian zone – transforming the town center into a vibrant showcase for traditional craftsmanship, music, and culinary delights.

From the Nordic Center in Seefeld, the classic cars were sent out on their first evaluation run. Thursday's winners: Mora/Brescianini in a Jaguar XK 120.

From September 19 to 21, the three-day march will celebrate its anniversary on Tyrol's high plateau.

Experience traditional craftsmanship, enjoy tradition & feel history at the 26th Seefeld Craft Festival.

Morning sun on the peaks, clear air, the sound of a stream, and voices intertwining with familiar melodies. From August 28 to 30, the Leutaschtal will become a meeting point for people who love hiking and even more so, singing. New this year: Those who cannot attend all three days now have the option to book single days.

The Leutasch running event offers exciting challenges for all age groups and performance levels while providing the perfect opportunity to enjoy the unique nature in summer Leutasch. All leisure runners are particularly excited about the routes, which all lead through the valley along paved hiking trails. For the youngest participants, the distances have been revised this year so that every 'mini-trailer' can find their perfect route.

In August, masters of classical music meet the virtuosos of tomorrow in Seefeld.

After 16 years in Lech, the European Media Summit will take place for the first time in the Seefeld region in Tyrol this year. From December 4 to 6, 2025, international experts and decision-makers will discuss current developments and perspectives for Europe under the motto "Daring More Freedom: Europe between Progress and Regression."

Champions League atmosphere at 1,200 meters. Newcastle, Hoffenheim, and Istanbul Basaksehir train on Tyrol's high plateau.

A great honor for a quiet winter adventure: The Seefeld high plateau winter long-distance hike was awarded the Tirol Touristica Award 2025 at the Tyrolean Tourism Forum on June 25th. In a strong field of finalists, the project triumphed over the CRM platform "Crqlar" and the digital experience "Experience Tirol". It impressed in the voting with an innovative approach to gentle winter tourism.

When the spa park in Seefeld transforms into a large playground for wine lovers on July 11 and 12, it can only mean one thing: It is time for the Tyrolean Wine Festival again. From the midday gong, it's time to take a glass in hand, switch off everyday life, and immerse yourself with all senses in the world of Tyrolean wine.

Summer in Seefeld has many highlights – but the Strudel Festival is undoubtedly one of the tastiest. On July 5th and 6th, 2025, the pedestrian zone will be transformed into a grand stage for the Austrian national pastry from 11:00 AM to 6:00 PM. When wonderful aromas and delightful sounds waft through the streets, the pleasure knows no bounds.

Summer has officially arrived in Seefeld, and along with it comes a staple of Seefeld's market culture. Starting from June 17, visitors can once again purchase handpicked, regional products directly from producers at the Seefeld Tuesday Market, while enjoying a market experience that combines traditional awareness with contemporary sustainability. Every Tuesday, from 10:00 AM to 4:00 PM, until the end of September.

From June 20 to 22, 2025, Seefeld transforms into a place where mindfulness, music, and joy of life meet. For the fourth time, Seefeld and yoga master Marcel Clementi invite you to the Good Vibes Festival – a very special weekend for yogis, movement enthusiasts, and everyone who wants to bring body and mind into harmony.

From May 30 to June 5, Seefeld will once again become the heartbeat training center of Austrian football. When the ÖFB team, led by head coach Ralf Rangnick, invites the public to training on May 31, world-class talent meets alpine panorama – and fans get the rare chance to be up close as the red-white-red team prepares for the crucial World Cup qualification phase.

"Resilience in Tourism – Innovation and Collaboration Across Borders" was the theme of the third Euregio networking meeting Bavaria / Tyrol, which took place on Tuesday, May 20, under the leadership of the Euregio Zugspitze-Wetterstein-Karwendel and in cooperation with the Office of the Tyrolean Provincial Government at the Congress Center in Seefeld/Tyrol. How can cross-border collaboration in tourism be strengthened? What innovative approaches are needed for sustainable development in the Alpine region? What are the current challenges facing our tourism? These questions were discussed and explored during the networking meeting.

From June 1, 2025, the Leutasch Valley opens its doors to all who crave adventure, culinary discoveries, and quiet moments in nature. Joining us are the Leutasch originals Hans and Monika "Bantl" Neuner, who will share their extensive knowledge about the treasures of the forest and meadow. This experience week is perfect for nature lovers, gourmet hikers, and explorers of all ages.

We hope you're hungry! Starting May 23, the music buffet in the Seefeld region is open again. With nearly 50 concerts in 130 days, the table is abundantly set. Come and indulge in the diverse concerts and performances. The bouquet of local brass bands and international music groups promises tasteful evenings under the open sky.

When the snow melts, it's revealed what the winter has "swept under the rug" – from lost tissues to an African musical instrument (no joke – an actual find). To ensure that the high plateau can show itself from its best side again in the upcoming summer season, the Seefeld region invites you to the fifth Clean Up Plateau Challenge from April 25 to 27, 2025.

Under the motto "High Spirits - Deep Diving at 1,300 m", the spa community will gather from October 13 to 15 at SpaCamp 2025 in the Seefeld region of Austria. The largest spa and wellness industry event in the German-speaking area will take place at the 5-star superior resort Interalpen-Hotel Tyrol.

From alpine cheese to pine pillows: The new farm shop route in the Seefeld region is a path full of delights. Those who hike to the selected producers take home more than just impressions.

The Winter Deaflympics 2027 celebrate a special comeback: For the first time in nearly 80 years, the world's most significant winter sports event for deaf athletes returns to its historical roots. In January 2027, Innsbruck and Seefeld will become the stage for top sports performances, lived inclusion, and international encounters.

Among our biggest innovations are the first multi-day family cabin hike in Tyrol and the new farm shop tour. You can find more innovations here.

With the new Leutasch 3-day hut hike for families, the Seefeld region sets new standards: Tyrol's first hut long-distance hike specifically designed for children aged five and up invites young and old mountain enthusiasts to discover the alpine nature in a relaxed and child-friendly manner. Three perfectly coordinated stages with three to five hours (children's) hiking time, exciting hiking paths, and rustic hut lodgings make this tour the ideal multi-day outdoor adventure for families.

The Ganghoferlauf 2025 is history! What remains are unforgettable memories of two almost perfect competition days, shining sunshine, and a Leutaschtal that once again became a cross-country skiing stronghold.